Zebramatt, one of the awesome guys who posts on the October Toys Forum asked me if the time for the release was EST or EDT... I have to admit that I hadn't even thought about the difference between the two, as I rarely have to deal with different time zones.
In the summer certain states in the US use EDT(Eastern Daylight Time) as opposed to EST(Eastern Standard Time) (Take a look here). I happen to live in one of those states, so I need to update the time for the release.
The time for the release will be 5PM EDT on May 16th, so check that against your local times.
Sorry for the mix-up... I want to make sure everyone gets a fair shot at these toys.